Data Analytics & Business Intelligence [DABI]

The Business Analytics course equips students with the skills to analyze data and make data-driven decisions in a business context. Covering key topics such as statistical analysis, predictive modeling, data visualization, and the use of analytical software, the course prepares students to interpret complex data sets and translate insights into actionable business strategies. Emphasis is placed on real-world applications and case studies to enhance practical understanding.

Graduates of the Business Analytics course can explore a variety of career paths, including:

• Business Analyst : Evaluating business processes and recommending improvements based on data insights.
• Data Analyst : Analysing data trends to support decision-making within organizations.
• Market Research Analyst : Understanding market dynamics and consumer behaviours through data analysis.
• Data Scientist : Leveraging advanced analytics and machine learning techniques to solve complex business problems.
• Operations Analyst : Optimizing internal processes and improving operational efficiency through data-driven strategies.

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